Point of choice kilocalorie labelling in the UK eating out of home sector

Research was carried out in major eating out and takeaway food chains in the UK to examine point of choice kilocalorie labelling practices for customers.

Researchers examined the proportion of chains providing kcal information to customers at point of choice in store and the extent to which kcal information provision adhered to labelling recommendations. Researchers also examined the proportion of chains that did not have point of choice kcal labelling but were able to provide kcal information on request.

Key results included:

  • Of the 104 eligible chains, only 18 (17%) provided in store kcal labelling
  • Of those that did, provision of kcal information tended not to adhere to recommended labelling practices
  • Of the 16 eligible chains that previously committed to a voluntary public health pledge to provide kcal labelling, labelling did not meet the recommendations and 4 (25%) of outlets did not provide kcal labelling
  • Of the 86 chains that did not provide point of choice kcal labelling in store, kcal information was available on request from 43 (50%) chains

The researchers concluded that eating out and takeaway food chains in the UK rarely provide point of choice kcal labelling and when labelling is provided it does not adhere to recommended labelling practices.

 

Posted: 30/05/2019 12:48:07 by Deirdre Brennan
Filed under: Eating out, Kilocalorie labelling, Labelling practices, Takeaway


 

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