The 21st century gingerbread house

The British Heart Foundation and Children’s Food Campaign have launched a report which examines the ways that food companies are marketing unhealthy foods and drinks to children online. The report, “The 21st Century Gingerbread House”, found that the practice is widespread with companies using a range of techniques to promote brands and products. The authors call for the UK government to introduce rules that end the loophole which currently allows products outlawed from children’s television to be marketed to young people online.

Read the report on the British Heart Foundation’s website.

Posted: 06/01/2012 10:27:32 by Barbara Whelan


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