Consumers & their food report

Bord Bia have released a new report on the food attitudes, shopping and cooking trends of adults in the Republic of Ireland.

Face-to-face interviews were conducted with over 1,000 adults aged 15 years or older. Data collection took place between June and July 2015.

Main findings from the study include:

  • 92% of respondents agree that it is important to eat properly to be healthy
  • 46% of respondents said they were often confused about what they should eat to stay healthy
  • One quarter of respondents are concerned about their children becoming obese (26%)
  • 71% of people reported trying to avoid sugary foods and sweets
  • Over half (58%) of respondents believe that low-fat or reduced-fat products are always a healthy choice
  • Over half (55%) of respondents check the nutrition label on foods before buying them
  • Over 50% of respondents have difficulty in understanding the nutritional claims on packaging
Posted: 03/08/2017 12:32:59 by Anne Parle
Filed under: Food, Healthy eating, Nutrition, Nutritional claims, Obesity


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