Qualitative methods in public health nutrition

Venue: Stillorgan Park Hotel, Stillorgan Road, Dublin

Date: Wednesday, 30 January 2013

Time: 9.30am – 3.30pm

The safefood Consumer Food Behaviour Network held a one day event in collaboration with the Agri-food Graduate Development Programme entitled “Qualitative methods in public health nutrition” on Wednesday the 30th of January in Stillorgan Park Hotel.

Workshop Aim

The key aim of the conference was to bring together a number of keynote speakers with significant experience in qualitative methods and research and share these experiences through a series of short, focused and interactive presentations.

The event catered for presentations on “informing policy” “computer assisted analysis” and “applied research through case studies” with guest speakers including Barbara Stewart Knox (University of Ulster), Sharron Kusnezof (Newcastle University), Ben Meehan (QDA Training) and Martine Stead (Stirling Scotland). The target audience for this event are those involved in qualitative research, public health and data analysis.

This event was free for members of the Consumer Food Behaviour Network. Membership is free and you can join by clicking here.

Registration for this event is now closed.

Workshop Programme

Time Programme Speaker
9.30am – 10.00am Registration with tea and coffee  
10.00am – 10.10am Welcome address Aileen McGloin, Scientific Support Manager, safefood
  Session 1: Theory and Practice in qualitative research (PDF, .5MB) Chair: Aileen McGloin, safefood
10.10am – 10.30am Why qualitative research in public health nutrition? (PDF, 1MB) Barbara Stewart Knox, Senior Lecturer in in Biomedical Sciences
10.30am – 11.15am Introduction to Thematic Analysis (TA) as a method for analysing qualitative data Moira Dean, Queens University Belfast
11.15am – 12.00pm Problems and pitfalls in qualitative research and moderation of focus groups using non-verbal communication Sharron Kusnezof, Lecture, Newcastle University
12.00pm – 12.30pm Panel discussion  
12.30pm – 1.15pm Lunch  
  Session 2: Applied qualitative research Chair: Dr Mary McCarthy, University College Cork
1.15pm – 2.00pm Computer assisted qualitative analysis Ben Meehan, Systems Analyst, NVivo
  Applied qualitative research – case studies  
2.00pm - 2.20pm Exploring the gap between healthy eating intentions and healthy eating behaviours using qualitative in-depth interviews (PDF, 1MB) Paul Naughton, Researcher, Teagasc Research Centre
2.20pm - 2.40pm Exploring consumer acceptance of novel food technology using qualitative methods (PDF, 2MB) Grainne Greehy, Researcher, University College Cork
2.40pm - 3.20pm Focus groups to inform the design of interventions and to explore response to marketing (PDF, 3MB) Martine Stead, Deputy Director, Institute of Social Marketing, University of Sterling
3.20pm – 3.40pm Panel discussion and close  


This is a social media-friendly event, therefore we would invite you to post comments and questions live during the event through Twitter. To join in, visit Twitter, set up an account and follow the conference at #CFBnetwork.