Influences on Healthy Food Choices: Insights for Industry, Policy Makers and Practitioners

Venue: Teagasc Food Research Centre, Ashtown

Date: 29 May, 2013

Time: 09:30 - 16:30

Hosted by safefood, Teagasc and UCC.


The conference will explore current research on consumer behaviour relating to environmental, social and personal influences on consumer food behaviour.

Presentations to download

Who should attend?

This conference will be of interest to researchers, public health professionals, academics, government agencies, representatives from the food industry, communications professionals and members of the media.

This is a social media-friendly event, therefore we would invite you to post comments and questions live during the event through Twitter. To join in, visit Twitter, set up a Twitter account and follow the conference at #CFBnetwork.


9.30am – 10.15am

Registration (Tea/coffee)

10.15am – 10.30am

Opening address – Nazih Eldin (HSE)

10.30am – 12.00pm

Chair  - Ann Derwin, DAFM

Environmental influences on food choice

Nutritional Policies in Europe and their Effectiveness - Professor Bruce Traill, University of Reading

Design of food to deliver Nutrition, Health and Wellness - Dr. Ramana Sundara, Nestlé

Front of pack labelling – the journey so far - Alette Addison, DOH UK



12.30pm – 1.30pm


1.30pm – 3.00pm

Social and personal influences on food related behaviour


Session 1a: Social influences

Chair: Dr. Mary McCarthy (UCC) Senior Lecturer, University College Cork

Exploring public discussions of obesity in an online field of interaction. (Aoife De Brun, Researcher, HRB Centre)

Exploring the lived consumption experiences of obese males and females. (Mary Brennan, University of Newcastle)

Transitioning through later life – food practices of the older person and the implications for health and wellbeing. (Helen Kendell, Research Fellow, University of Newcastle)

Operation Transformation: An online community approach to weight-loss. (Niamh Gately, Research Fellow, safefood)


Session 1b: Personal motivations

Chair: Dr. Sinead McCarthy (Teagasc) Senior Researcher, Teagasc Research Centre, Dublin

Healthy eating attitudes and healthy living: An examination of the relationship between attitudes, food choices and lifestyle behaviours in a representative sample of Irish adults. (Paul Naughton, Researcher, Teagasc Research Centre, Dublin)

Regret minimisation in lifestyle choices affecting the risk of coronary heart disease. (Alberto Longo, Queens University, Belfast)  

Personal motivations for shopping decisions. (Moira Dean, Lecturer, Queens University, Belfast)  

Multi-approach dairy campaigns: influence on attitudes and perceptions’ (Catherine Logan, National Dairy Council)

3.00pm – 3.30pm

Coffee and tea break

3.30pm – 4.00pm

Chair – Mary Upton (Chair of safefood Advisory Committee, Former TD)

Too much On Our Plate? Food Choice in the Modern Environment - Peter Lunn, Economic and Social Research Institute

4.00pm – 4.30pm

Summary reports from parallel sessions a and b

Panel Discussion

*Please indicate whether you would like to attend session 1a or session 1b

To register

This event is only open to Consumer Behaviour Knowledge Network members.

Please join the Consumer Behaviour Knowledge Network, which is free of charge, and as a member you will able to access the registration link to attend this free one day conference. Places are limited so early booking is advisable.

We would appreciate if you would circulate this note to colleagues. If you need any further information regarding this free event, please contact Andrew Castles or Julie Carroll at safefood at

Teagasc Food Research Centre