Ireland eGovernment award winners

Tuesday 02 February, 2016.  safefood won the eGovernment marketing award​ for the "Babies Know the Facts about Folic" campaign at the 2016 eGovernment awards last week.

Run in association with eir business, the eGovernment awards recognise the pioneering work of digital leaders in the public sector, state agencies, local authorities and those in the private sector who partner on eGovernment projects.

Commenting on the safefood "Babies Know the Facts about Folic" campaign, Kathryn O'Donoghue, Director Ad Quality Operations EMEA, Google said;

What was really nice about the campaign was not just the use of online channels with offline PR, but also the fact that they used humor to address a very serious issue.”

eGov awards