The lesson objectives are:

Lesson 7

Explain what persuasion is and how it works.

Lesson 8

Recognise that media can be a source of information.

MediaWise for First and Second Class should enable the children to:

• Name some different types of media and recognise the different media they encounter on a regular basis.
• Describe what advertising is and recognise that advertising is everywhere .
• Understand that advertising tries to do one of four things:
  1. Tell us something we need to know.
  2. Persuade us to buy a product.
  3. Persuade us to change our behaviour.
  4. Put forward a point of view.
• Describe what the basic emotions (happy, sad, angry, bored, surprised, scared) might ‘look’ like and understand emotions as they are presented visually in the media.
• Understand how some people like the same things as us but for different reasons.
• Understand what an assumption is, to recognise the assumptions made in some toy advertising and name a few other assumptions made in the media.
• Understand that persuasion means to talk someone into doing or thinking something and to understand how persuasion works.
• Describe everyday examples of information that they come across and suggest the sources of this information.